Tiafoe: 'We Need More People To Understand The Culture'

  • Posted: May 26, 2021

In an excerpt from Eurosport’s Players’ Voice series, Frances Tiafoe writes about empowering Black individuals, the importance of understanding culture, inspiring kids to chase their dreams and more. The American also explains how he wants to achieve success to help him make a difference in the community.

I know that there were a ton of NFL and NBA guys going out to schools in low income areas to let kids know that we see and hear them, that we were them too at one point and they aren’t alone; there is light at the end of the tunnel. It’s all about uplifting those kids and reinforcing that there’s life outside the circle they’re living in. I’m a big quote guy and something Will Smith once said really stuck with me, “It’s not about where you are, it’s about where you’re going”, and that’s big! It’s all about empowering Black individuals.

I don’t want everyone to be a Serena Williams or a Frances Tiafoe, I just want them to find their own success in whatever shape that comes in. Whatever your lane is – find that lane! But how do we create those lanes? That’s the main conversation. How are we helping more individuals see that they can be anyone they want to be? I don’t know if that’s ploughing a ton of money into schools or putting $50 million in community projects to guarantee transportation, food or even college scholarships. Kids going to college is massive; that experience can change your whole perspective. I’m not saying that everyone has the means to do that but it’s those sort of ideas that we need executing to make real change.

But first we need more people understanding the culture to gain a sense of what it feels like to be a Black individual each and every day. It’s about changing existing mindsets and that’s tough but it goes back to the importance of using our platforms to continue creating more awareness. The more I achieve on the tennis court, the more I hope to achieve off it; the bigger the results, the bigger the platform.

When I think about my career goals, winning a Grand Slam would be the pinnacle and I’ve always had this dream about taking the trophy back to Africa. My parents both emigrated from Sierra Leone and went through a lot to ensure we had a great childhood; both working endless hours and weekends too. So for them to see me do that and bring it back home – I’m talking real home – that’s massive. I would want to get everybody involved in that moment and let all those kids see that it can happen. The struggles they face are real so that would symbolise a lot and it’s just so much bigger than me. I’d love to do well for my community in (Washington) DC, but doing it for Africa, where my parents are from, I know that would mean a lot to them. I feel like my legacy kind of depends on that and what I do for them, so that’s my ultimate goal.

Read Tiafoe’s Full Eurosport Players’ Voice Column

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